Senior Analyst, Product Marketing - Content Analyst (AVOD/FAST)

Location: Los Angeles, California, United States; primarily based in the Los Angeles home office with some travel to the Irvine corporate office.

Salary: $84,000–$156,000 annually, plus performance-based bonuses and possible stock compensation.

Company

hirify.global and VIZIO operate the WatchFree+ streaming platform, delivering film, episodic TV, AVOD, and FAST channel content.

What you will do

• Execute programming strategy and merchandise film and episodic TV content across VIZIO WatchFree+.
• Track and optimize content priorities across the service.
• Recommend carousel and storefront improvements to reduce audience friction.
• Test and analyze data supporting programming strategy and content discovery.
• Collaborate on programming best practices, competitive analysis, and cross-functional initiatives.
• Support special projects, including backup scheduling for FAST channels and AI-assisted content scheduling and discovery.

Requirements

• Bachelor’s degree in business, technology, communications, or a related area, or qualifying experience in eCommerce, retail operations, or a related area.
• 5+ years of relevant entertainment experience in FAST, AVOD, OTT, or SVOD, with recent focus on content programming and strategy.
• Direct programming and scheduling experience with a CMS, particularly for FAST digital linear channels, AVOD, or VOD.
• 2 years of experience with SQL, Python, or Looker.
• Advanced Excel and PowerPoint skills, working knowledge of Airtable, and strong systems proficiency.
• Strong project management, organization, time management, communication, and cross-functional collaboration skills.

Nice to have

• Experience programming Spanish-language content or speaking Spanish.
• Passion for pop culture, television, and film content, plus access to a smart TV.

Culture & Benefits

• Full-time employment with medical, vision, and dental coverage.
• 401(k), stock purchase opportunities, company-paid life insurance, and potential stock compensation.
• Paid time off, sick leave, parental leave, family care leave, bereavement leave, jury duty, and voting leave.
• Short- and long-term disability, company discounts, military leave pay, and adoption and surrogacy expense reimbursement.
• Walmart-paid education benefits may cover tuition, books, and fees for eligible programs.