21 час назад
Data-Driven Marketer (Crypto)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Data-Driven Marketer (Crypto): Planning and executing integrated B2B campaigns, industry partnerships, newsletters, and nurture programmes across the buyer journey with an accent on measurable pipeline impact, audience engagement, and marketing analytics. Focus on optimizing campaign performance, adapting global campaigns for regional markets, and using AI tools to strengthen modern marketing operations.
Location: London, United Kingdom; hybrid working. The option to work from almost anywhere is available for up to 90 days per year.
Company
provides a digital asset decisioning platform for extracting crypto data and intelligence across blockchains, supporting compliance, risk management, intelligence operations, and blockchain infrastructure.
What you will do
- Plan, execute, and measure integrated multi-channel B2B campaigns from briefing through pipeline generation.
- Own industry memberships and associations, managing relationships and measuring commercial return.
- Build and manage newsletters, nurture programmes, social calendars, and audience engagement initiatives.
- Adapt global campaigns for regional markets and collaborate with Creative, Field Marketing, Events, and Content teams.
- Support global events and webinars by driving registrations and extending post-event impact.
- Use marketing analytics, AI tools, and modern marketing practices to improve campaign ROI and productivity.
Requirements
- Proven experience planning and executing integrated B2B campaigns with measurable pipeline impact.
- Strong working knowledge of HubSpot or an equivalent marketing automation platform.
- Experience managing industry partnerships or memberships with a commercial focus.
- Knowledge of LinkedIn, X, Reddit, and other B2B channels, including organic and paid activity.
- Experience in a regulated sector, fintech, or crypto environment, or demonstrable interest in digital assets.
- Excellent written communication and a data-driven approach to decision-making.
Culture & Benefits
- Hybrid working with the option to work from almost anywhere for up to 90 days per year.
- £500 remote working budget for home-office setup.
- £1,000 annual Learning & Development budget.
- 25 days of annual leave plus bank holidays and an additional birthday day.
- Private health insurance, mental health support, life assurance, enhanced parental leave, and Cycle to Work Scheme.
- Inclusive workplace focused on diversity, equity, psychological safety, and creative thinking.
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