Manager, Channel Marketing (AI)

Location: New York, NY, USA

Salary: $120,000–$135,000 per year, plus discretionary bonus

Company

hirify.global is a global asset manager specializing in active fixed income and public and private market investment solutions.

What you will do

• Support integrated, multi-channel marketing strategies aligned with business and firmwide growth objectives.
• Design and execute marketing plans for key client segments and distribution priorities.
• Develop segmentation and audience-targeting strategies using client insights, analytics, and performance data.
• Activate integrated programs across digital, content, events, paid media, and sales enablement channels.
• Coordinate cross-functional initiatives with Digital, Events, Content, Creative, Analytics, sales, and client-facing teams.
• Optimize campaign performance, adopt innovative tools and automation, manage competing priorities, and ensure regulatory compliance with Compliance partners.

Requirements

• Bachelor’s degree.
• 6+ years of experience in asset management or financial services marketing.
• Experience with integrated marketing programs, campaign management, digital marketing, performance measurement, and client engagement.
• Working knowledge of intermediary, institutional, and/or financial advisor segments and investment decision-making processes.
• Experience using data, marketing technology, automation, analytics, and AI to improve marketing effectiveness.
• Strong project management, communication, stakeholder collaboration, and execution skills.

Nice to have

• Knowledge of investment products such as Models, Alternatives, Municipals, SMAs, and ETFs.
• Familiarity with Smartsheet and Seismic.
• Agile marketing experience.

Culture & Benefits

• High-performance, inclusive culture grounded in Collaboration, Openness, Responsibility, and Excellence.
• Total compensation includes base salary and a discretionary performance-based bonus.
• Opportunity to work with sales and business leadership and contribute to distribution and client engagement initiatives.