8 часов назад
Content Strategist & Copy Manager (English) (Luxury Fashion)
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TL;DR
Content Strategist & Copy Manager (English) (Luxury Fashion): Develop campaign concepts, creative territories, and on-brand copy across social, CRM, performance marketing, offline, and creative campaigns with an accent on brand strategy, tone of voice, and multinational localization. Focus on translating strategic briefs into creative frameworks, shaping cross-channel output with designers and producers, and building messaging for luxury fashion audiences.
Location: Paris, France; hybrid model, typically 2 days remote per week.
Company
is a global circular-fashion marketplace for buying and selling pre-loved luxury fashion.
What you will do
- Develop campaign concepts and creative territories based on brand strategy and business objectives.
- Write on-brand copy for social, CRM, performance marketing, offline, and integrated creative campaigns.
- Translate strategic briefs into creative frameworks for designers, producers, and channel leads.
- Own and maintain the company tone of voice across communications.
- Collaborate with designers, art directors, and video producers on complete creative outputs.
- Contribute to brand positioning, naming, messaging hierarchy, and creative feedback for junior creatives and cross-functional partners.
Requirements
- 3–5 years of experience in content strategy or marketing copywriting.
- Experience writing US English copy suitable for localization across multinational audiences.
- Portfolio demonstrating both strategic concept development and copywriting execution.
- Strong understanding of the luxury landscape and ability to write for social, campaigns, performance marketing, and CRM.
- Native or bilingual English proficiency required.
- Experience with Figma; familiarity with Contentstack and Braze or similar tools.
Nice to have
- French, German, or Italian language skills.
Culture & Benefits
- Purpose-driven work supporting circularity and reduced fashion waste.
- International collaboration across a team representing more than 50 nationalities.
- Flexible hybrid working with trust and autonomy.
- Learning budget, continuous feedback, and opportunities to work on AI and marketplace scalability.
- Two paid days per year for volunteering or supporting a chosen cause.
- Bonus, health coverage, lunch vouchers, Gym-Pass, and additional location-dependent benefits.
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