4 дня назад
Media Planner (Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Media Planner (Marketing): Leading media strategy and measuring media impact for one or two consumer brands across traditional, digital, social, and e-commerce channels with an accent on business outcomes, platform strategy, and budget allocation. Focus on evaluating media performance, defining brand media roles, selecting platform assets and placements, and coordinating with brand and media operations teams.
Location: Mumbai General Office, India
Company
Procter & Gamble is a global consumer goods company with a portfolio of widely recognized household and personal-care brands.
What you will do
- Lead media strategy for assigned categories and one or two brands.
- Connect media planning with business needs, brand objectives, and measurable outcomes.
- Evaluate media impact across traditional, digital, social, and e-commerce channels.
- Define platform strategies, budgets, assets, and placements.
- Lead media-related T&Ls and coordinate with category, brand, and central media operations teams.
- Manage team members and support continuous improvement in media capabilities.
Requirements
- Experience in media, including experience as a brand manager with media responsibilities.
- Understanding of brand strategy.
- Strong analytical ability.
- Ability to communicate with and influence partners.
- MBA or equivalent master’s degree.
- Ability to work from the Mumbai General Office.
Culture & Benefits
- Continuous mentorship from managers and peers.
- Formal training and day-to-day development support.
- Creative workspaces and opportunities to lead initiatives.
- Dynamic environment focused on agility, inclusion, and work-life balance.
- Equal employment opportunity and an inclusive workplace.
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