Marketing Manager (Food & Beverage)

Location: Hilversum, Netherlands; hybrid role

Company

hirify.global develops flavors, fragrances, food ingredients, and health and biosciences solutions, with a focus on sustainable innovation.

What you will do

• Analyze food and beverage category trends, consumer behavior, and new product launches across the Nordic region.
• Connect market dynamics and consumer insights with commercial strategy to identify and develop business opportunities.
• Create and execute local marketing initiatives across categories, markets, and channels.
• Develop customer-facing content supporting acquisition, growth, retention, and innovation projects.
• Partner with Nordic commercial teams and lead customer presentations, marketing collateral, events, and premium brand experiences.
• Travel across the Nordic region to build relationships, deliver presentations, and strengthen market presence.

Requirements

• Experience in the Nordic food and beverage market, including regional consumer trends, customer needs, and market dynamics.
• Experience working with Nordic customers, retailers, manufacturers, distributors, or commercial teams.
• 1–5 years of marketing experience, preferably in a B2B food and beverage manufacturing environment.
• Degree in Marketing, Business, Food Innovation, or a related field.
• Strong analytical, consumer research, market intelligence, trend analysis, category management, stakeholder management, and networking skills.
• Fluency in English and at least one Nordic language—Swedish, Danish, Norwegian, or Finnish—is required.

Nice to have

• Existing network within the Nordic food and beverage industry.
• Experience in customer experience marketing, innovation commercialization, or new product development.
• Basic graphic design skills and experience creating visual marketing content.

Culture & Benefits

• Collaborative, international, and innovation-driven work environment.
• Opportunity to shape customer experience strategies across the Nordic region.
• Exposure to market intelligence platforms and emerging consumer trends.
• Flexible hybrid working model.
• Focus on learning, professional development, and career growth.