Director, Enterprise AEO & SEO (AI)

Location: Remote, United States

Salary: $120,205.94–$210,914.22 annually

Company

hirify.global is a large healthcare education provider serving more than 97,000 students through five accredited institutions and a community of 385,000 alumni.

What you will do

• Define and lead enterprise SEO and AEO strategy across search engines, AI overviews, and answer engines.
• Build a unified roadmap, success metrics, reporting, and testing frameworks for organic and AI-driven visibility.
• Partner with Engineering, Product, IT, Web, and content teams on crawlability, indexation, architecture, performance, accessibility, structured data, schema, and semantic SEO.
• Develop AI search readiness frameworks and improve entity optimization, topical authority, structured content, citations, and brand recognition.
• Align search strategy with brand, product, CRO, UX, social, media, communications, and analytics initiatives.
• Advise senior leaders, coordinate matrixed teams, manage budgets and vendors, and connect SEO performance to business outcomes.

Requirements

• Bachelor’s degree in Marketing, Advertising, IT, or a related field.
• 8–10 years of experience leading SEO and organic growth for large, complex websites or digital ecosystems.
• Deep expertise in technical SEO, content optimization, analytics, and modern SEO platforms.
• Experience with Google Search Console, GA4, Semrush, BrightEdge, and AI search visibility platforms such as Profound and Peec AI.
• Ability to influence without direct authority, communicate with executive audiences, and work across heavily matrixed organizations.
• Strong understanding of AI-driven search and answer engines, with a data-driven and experimental approach.

Nice to have

• Master’s degree.
• Experience in higher education, regulated industries, or complex brand portfolios.
• Experience with discovery and authority signals on platforms such as YouTube and Reddit.

Culture & Benefits

• Health, dental, vision, life, and disability insurance.
• 401(k) retirement program with a 6% employer match.
• Flexible Time Off policy and 12 paid holidays.
• Annual incentive program subject to individual and organizational performance.
• Collaborative environment focused on healthcare education and workforce development.