Senior Manager - Biddable Media

Location: Atlanta Support Center

Company

hirify.global is a multi-brand restaurant company operating more than 33,300 Arby’s, Baskin-Robbins, Buffalo Wild Wings, Dunkin’, Jimmy John’s, and SONIC restaurants worldwide.

What you will do

• Lead digital media activation for Sonic and local brand pods across programmatic, paid social, biddable third-party platforms, and paid search.
• Ensure campaigns follow brand and agency plans while optimizing performance and developing strategic recommendations.
• Manage a team of seven direct reports, mentoring and developing junior biddable media team members.
• Partner with Media Strategy & Planning, Consumer Analytics, Brand Marketing, Audience Planning, Data and Technology, and the media agency of record.
• Develop audience strategies, learning agendas, testing roadmaps, performance reporting, and competitive tracking.
• Oversee budget pacing, billing accuracy, financial stewardship, partner collaboration, and ad hoc campaign delivery.

Requirements

• 5+ years of hands-on experience in SEM, paid social, programmatic, or biddable media.
• 5+ years of experience in media buying on the agency or client side.
• Experience managing people and projects, leading teams, solving problems, and balancing multiple priorities.
• Excellent project management, oral and written communication, leadership, and influencing skills.
• Proficiency in Excel, PowerPoint, and SharePoint.
• Passion for the restaurant industry and willingness to train in restaurants to learn operations.

Culture & Benefits

• Full-time role within a multi-brand restaurant portfolio.
• Work cross-functionally with brand leadership, analytics, planning, technology, and agency partners.
• Emphasis on teamwork, integrity, humility, learning, and developing future department leaders.
• Opportunity to shape media performance and the future of hirify.global’s restaurant brands.