Brand Specialist (Healthcare)

Location: Hybrid role in Brentwood, Tennessee, United States; office attendance required on Tuesday and Wednesday.

Company

hirify.global provides healthcare services to large organizations and their employees, focusing on improving healthcare experiences, health outcomes, and value.

What you will do

• Develop brand messaging and positioning for internal and external communications.
• Maintain brand alignment across properties, platforms, sub-brands, and marketing assets.
• Execute social media and blog calendars, including copywriting, audience interaction, and monthly posts.
• Create web copy, presentations, case studies, collateral, voice and style guides, and other brand content.
• Research customer needs, develop personas, and create messaging frameworks for key audiences.
• Build relationships with stakeholders and coordinate projects involving multiple visual elements, stages, and deadlines.

Requirements

• Bachelor’s degree in marketing or communications, or equivalent work experience.
• 4+ years of professional B2B marketing experience.
• Experience executing complex projects involving multiple stakeholders and visual elements.
• Strong written, verbal, multimedia communication, copyediting, proofreading, and writing skills.
• Proficiency in Microsoft Office Suite, including Outlook, Word, Excel, and PowerPoint.
• Strong project management, relationship-building, business acumen, and problem-solving skills.

Nice to have

• Experience in the healthcare industry.
• Ability to understand customer pain points and buying behavior to support sales-focused marketing strategies.

Culture & Benefits

• Full-time employment with competitive pay.
• Medical, dental, vision, life, and disability insurance.
• 401(k) program with company match.
• Paid holidays, vacation time, and a company-sponsored wellness program.
• Employee assistance program and no-cost access to virtual primary and behavioral healthcare for team members and dependents.