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22 часа назад

Director of System Marketing and Advertising (Healthcare)

Формат работы
hybrid
Тип работы
fulltime
Грейд
director
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Director of System Marketing and Advertising (Healthcare): Leading enterprise-wide integrated marketing, advertising, and communications strategies for clinical programs, service lines, physician-facing initiatives, events, and retail services with an accent on customer insights, data analysis, business intelligence, and brand growth. Focus on supervising a multidisciplinary team, coordinating multi-channel campaigns, managing vendor relationships, and aligning marketing execution with healthcare access, capacity, and organizational priorities.

Location: Manchester, New Hampshire, United States; onsite up to 4 days per week with 1 flexible work-from-home day.

Company

hirify.global is a healthcare organization offering integrated care through Elliot Health System and related clinical programs and services.

What you will do

  • Lead enterprise-wide integrated marketing, advertising, and communications strategy across clinical programs, Centers of Excellence, service lines, physician-facing marketing, events, and retail services.
  • Develop data-informed, audience-specific multi-channel strategies using customer insights, data analysis, and business intelligence to support growth objectives.
  • Partner with executives, physicians, clinical leaders, operational leaders, and cross-functional stakeholders to align initiatives with organizational priorities.
  • Directly supervise integrated marketing, advertising, and communications strategists while fostering a collaborative, data-driven culture.
  • Oversee marketing-supported vendors, including request-for-proposal processes, contract negotiation, and vendor management.
  • Plan and coordinate digital and web content, direct marketing materials, blog articles, newsletters, publications, special events, and related collateral.

Requirements

  • Bachelor’s degree in Marketing, Communications, English, Journalism, or Business is required.
  • At least 10 years of progressive leadership experience in integrated marketing and communications or a business capacity.
  • Experience in a healthcare organization is required.
  • Experience leading teams, strategic marketing initiatives, advertising, communications, and stakeholder relationships.
  • Onsite presence in Manchester, New Hampshire, is required up to four days per week; one day per week is flexible to work from home.

Nice to have

  • Master’s degree in a relevant field.

Culture & Benefits

  • Health, dental, prescription, and vision coverage for full-time and part-time employees.
  • Short-term disability, long-term disability, and life insurance coverage.
  • Continuing education reimbursement and tuition discount programs for employees and eligible family members.
  • 403(b) retirement savings plan.
  • Discount programs for auto, home, pet, legal, and other services.

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