Shopper Insights & Analytics Manager – Walmart

Location: Oakland, CA, USA; hybrid workplace

Salary: $131,200–$258,500 annually for Zone A; additional U.S. salary ranges are $120,300–$237,000 for Zone B and $109,400–$215,500 for Zone C. The role is also eligible for participation in incentive plans.

Company

hirify.global develops and markets consumer brands and partners with major retailers, including Walmart.

What you will do

• Develop forward-looking shopper and category points of view for hirify.global and Walmart.
• Analyze shopper behaviors, motivations, missions, trends, and purchase decisions across stores and digital commerce.
• Integrate shopper research, syndicated data, retailer analytics, digital commerce insights, and market intelligence into actionable recommendations.
• Identify growth opportunities across categories, brands, shopping missions, and occasions through advanced analytics and consumer understanding.
• Lead category and shopper learning plans and create insight-led stories for senior leaders and Walmart partners.
• Influence category strategy, assortment, pricing, innovation, merchandising, retail media, omnichannel strategy, line reviews, and Joint Business Planning.

Requirements

• 7+ years of experience in Shopper Insights, Consumer Insights, Category Management, Analytics, Customer Insights, or a related field.
• Experience working with large retailers; Walmart experience is strongly preferred.
• Strong knowledge of consumer and shopper research methodologies, including quantitative, qualitative, syndicated, and behavioral data.
• Experience presenting insights and recommendations to retail customers and senior business leaders.
• Ability to frame business questions, develop learning plans, test hypotheses, synthesize data sources, and translate findings into commercial action.
• Advanced Excel skills and experience with visualization tools such as Power BI or Tableau.

Nice to have

• Experience with Walmart Scintilla.
• Experience with Kantar, Mintel, CRC, Circana, NielsenIQ, Numerator, or other retailer and trend data sources.
• Experience leveraging AI-enabled analytics.

Culture & Benefits

• Inclusive, values-based culture focused on professional and personal wellbeing.
• Comprehensive health plans and inclusive fertility and adoption benefits.
• Market-leading 401(k) program with company match.
• Flexible time off, including half-day summer Fridays depending on location.
• Opportunities to work with Category Leadership, Sales, Marketing, Consumer Insights, Retail Media, Data & Analytics, and Walmart customer teams.