Marketing Specialist

Location: Remote — open to candidates in South Africa, Colombia, Argentina, Brazil, Mexico, or Costa Rica; Monday–Friday aligned with U.S. business hours

Company

Work directly with the owner of a small portfolio of U.S.-based businesses, including home services, medical billing, and wealth management companies.

What you will do

• Plan and execute organic marketing campaigns across email, SMS, newsletters, and promotions.
• Reactivate and nurture a database of more than 10,000 existing customer contacts to drive repeat business.
• Build hyper-local marketing strategies for a home services business using community, ZIP-code-level, grassroots, and guerrilla marketing tactics.
• Adapt marketing approaches across local home services, nationwide medical billing, and other business types.
• Reduce customer acquisition costs by increasing repeat business from past customers.
• Manage multiple projects across unrelated businesses and switch contexts as priorities change.

Requirements

• Proven experience running organic marketing campaigns through email, SMS or text, newsletters, and CRM or database marketing.
• Ability to develop marketing strategy and execute campaigns hands-on.
• Experience managing multiple projects across different companies simultaneously.
• Availability for full-time work, Monday–Friday, aligned with U.S. business hours.
• Prior experience with U.S.-based clients or employers is preferred.

Nice to have

• Experience marketing for a local or small business.
• Experience with Google Ads, Google Local Services Ads, or paid social marketing.

Culture & Benefits

• Full-time schedule of 40 hours per week, Monday–Friday.
• Remote work arrangement.
• Hands-on collaboration directly with the business owner.
• Varied work across multiple businesses and industries.

Hiring process

• Shortlisted candidates submit a short one-way video introduction covering their background, communication style, and relevant experience.
• Selected candidates then move to the interview stage.