6 дней назад
PR & Branding Marketing Manager (Web3)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
PR & Branding Marketing Manager (Web3): Developing Trust Wallet’s global PR, executive communications, brand positioning, and creative campaigns with an accent on media relations, Web3 storytelling, and security communications. Focus on securing high-tier media coverage, positioning executives as industry thought leaders, and drafting rapid, accurate communications for security incidents and other fast-moving crypto events.
Location: Remote - Global; fully remote with flexible working hours. Candidates must have the right to work in the country where they are based.
Company
is a non-custodial cryptocurrency wallet supporting over 10 million assets across more than 100 blockchains.
What you will do
- Develop and execute a global PR calendar covering product launches, security milestones, partnerships, and community initiatives.
- Build relationships with leading technology, business, and crypto media and secure organic coverage.
- Maintain global brand guidelines and ensure consistency in voice, tone, and messaging.
- Coordinate with Security, Product, and Legal teams on rapid communications for outages, industry events, and security incidents.
- Position executives as Web3 thought leaders through speaking engagements, op-eds, podcasts, and industry panels.
- Create brand campaigns that build awareness, explain self-custody, and onboard new Web3 users.
Requirements
- 5+ years of experience in PR, corporate communications, or brand marketing, including at least 2 years in Web3, crypto, or DeFi.
- Strong working knowledge of decentralized ecosystems, non-custodial wallets, smart contracts, and major Layer 1 and Layer 2 networks.
- Proven success securing high-tier media placements and relationships with crypto journalists and technology editors.
- Excellent storytelling and the ability to write press releases, messaging frameworks, and executive talking points under tight deadlines.
- Experience working with distributed teams and executing localized campaigns across LATAM, APAC, and EMEA.
Culture & Benefits
- Fully remote work with flexible working hours.
- Learning and career development opportunities.
- Collaboration with diverse, international, world-class teams.
- Fast-paced, challenging, and varied projects.
- Flat organizational structure and competitive salary and benefits.
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