3 дня назад
Digital Marketing Specialist (B2B)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Digital Marketing Specialist (B2B): Executing and optimizing multi-channel digital marketing campaigns across EMEA markets with an accent on demand generation, digital asset management, SEO, SEM, and performance analytics. Focus on improving conversion rates, localizing content across diverse markets, and using data to optimize customer journeys and campaign results.
Location: Athens, Greece — hybrid
Company
is a global assurance partner providing assurance, certification, cybersecurity, inspection, and training services in more than 50 countries.
What you will do
- Execute and optimize multi-channel digital marketing campaigns across EMEA markets.
- Manage websites, CMS platforms, email campaigns, social media channels, marketing automation platforms, and other digital assets.
- Support lead generation and pipeline growth through targeted demand generation campaigns.
- Monitor website performance, user experience, SEO, SEM, conversion rates, and customer journeys.
- Analyze campaign performance using Google Analytics, CRM, social media analytics, and marketing automation tools.
- Collaborate with regional marketing colleagues, sales teams, global digital specialists, and external agencies while maintaining consistent brand application.
Requirements
- 5+ years of experience in digital marketing, campaign execution, or demand generation in a B2B environment.
- Strong experience with websites and CMS platforms, social media marketing, email marketing, marketing automation, SEO, SEM, analytics, and performance reporting.
- Hands-on experience with Google Analytics, Pardot, HubSpot, Salesforce, Dynamics, or similar tools.
- Proven ability to deliver measurable marketing results and optimize campaigns through data-driven decision-making.
- Strong communication skills and ability to work effectively across international teams.
- Fluent English, written and spoken, is required.
Nice to have
- Professional proficiency in French.
- Experience working across multiple European markets.
- Experience in professional services, assurance, compliance, certification, inspection, or technical B2B sectors.
- Experience with website UX, conversion rate optimization, or customer journey optimization.
Culture & Benefits
- 12-month maternity cover contract.
- Collaborative international working environment.
- Flexible working arrangements where applicable.
- Professional growth and development opportunities.
- Competitive market-aligned salary and comprehensive benefits package.
Hiring process
- Pre-employment checks may include identity, right-to-work, employment history, education, and criminal record verification where permitted by local law.
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