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CRM Marketer (Bloomreach)

Формат работы
remote (Global)
Тип работы
fulltime
Английский
b2
Вакансия из списка Hirify.GlobalВакансия из Hirify RU Global, списка компаний с восточно-европейскими корнями
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Описание вакансии

Текст:
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TL;DR
CRM Marketer (Bloomreach): Developing and executing customer relationship strategies and multichannel campaigns for an early English learning platform with an accent on customer insight frameworks, segmentation, and data-driven optimization. Focus on analyzing customer needs, building campaigns across email, WhatsApp, SMS, and push, and improving engagement through Bloomreach.

Location: Fully remote

Company

hirify.global is an early English learning platform using remote lessons, AI-powered games, training apps, and authentic English content for children worldwide.

What you will do

  • Apply Jobs To Be Done, persona development, empathy mapping, and other frameworks to identify customer needs and pain points.
  • Develop and execute CRM strategies in Bloomreach to improve customer interaction and business results.
  • Design and launch segmented multichannel campaigns across email, WhatsApp, SMS, and push notifications.
  • Analyze campaign performance with analytics tools and use data to optimize CRM strategies.
  • Collaborate with product, sales, product marketing, and analytics teams.

Requirements

  • Experience with Bloomreach or similar customer data platforms for data management, campaign execution, and analytics.
  • Experience designing and coding emails with tools such as Stripo.
  • Experience with analytics platforms and/or SQL for data analysis and decision-making.
  • Ability to apply customer insight frameworks to CRM strategy.
  • Marketing, business administration, or related education.
  • Fluent English at Upper-Intermediate level or higher.

Culture & Benefits

  • Fully remote work environment.
  • Flexible working hours with a minimum of 40 hours per week.
  • Opportunity to work on an education project combining technology and child-focused learning.

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