Creator Strategy & Growth Manager (Gaming)

Location: Barcelona, Spain; hybrid work with 2 days in the office. Fixed-term contract of 6+ months.

Company

hirify.global is a global video game and interactive entertainment company that creates, develops, publishes, and operates mobile, web, PC, and console games.

What you will do

• Run influencer marketing operations across YouTube, Meta, TikTok, and Twitch for multiple game titles, including creator selection, vetting, briefing, and campaign flighting.
• Manage talent agency relationships, negotiate rates and terms, and resolve campaign issues.
• Support creator strategy development by turning portfolio priorities into operational plans, timelines, and campaign briefs.
• Prepare campaign plans, budget scenarios, reporting recaps, wrap reports, and executive presentations for cross-functional stakeholders.
• Manage creator and agency vendor onboarding in coordination with procurement and finance.
• Track campaign performance across funnel stages using MMPs such as Singular, Adjust, and AppsFlyer, plus Looker dashboards, and trigger optimizations.

Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• Experience in influencer marketing, creator marketing, or a related discipline, ideally in gaming.
• Knowledge of CPM and rate benchmarks, with hands-on experience negotiating pricing and terms with talent agencies.
• Experience managing contracts, invoices, budgets, vendor paperwork, and competing timelines.
• Strong analytical, communication, Google Sheets, and Excel skills, plus working knowledge of MMPs and data visualization tools.
• Ability to manage different brand voices and apply IP guidelines across a portfolio of game titles.

Nice to have

• Gaming industry experience.
• Knowledge of creator or ambassador programs and reward mechanisms such as rewarded deep links and promo codes.
• Experience working with UA or performance marketing teams on influencer campaigns.
• Familiarity with influencer disclosure requirements.

Culture & Benefits

• Work within a global team of game developers, publishers, and marketing specialists.
• Collaborate across Brand, Product, Player Communities, UA, performance marketing, legal/IP, procurement, and finance.
• Contribute to games reaching hundreds of millions of players worldwide.