Editorial Content Producer | Lookfantastic (Beauty Ecommerce)

Location: UK, London

Company

hirify.global is a global ecommerce group operating beauty and sports nutrition businesses, including LOOKFANTASTIC and other beauty brands and retailers.

What you will do

• Create articles, expert features, buying guides and educational content from research and interviews through writing and editing.
• Develop YouTube and editorial video content, including scripts, storyboards, production briefs and filming coordination.
• Repurpose editorial content into video, social and multimedia formats for platform-first storytelling.
• Manage and develop the Social Producer while coordinating with SEO, Social, PR, Creative, CRM, copywriters and external experts.
• Optimize and maintain the Content Hub using SEO, GEO, AI discoverability, internal linking and topical authority practices.
• Track performance through analytics, identify optimization opportunities and test new formats and storytelling approaches.

Requirements

• Proven experience creating digital editorial content with strong writing, editing and storytelling skills.
• Experience producing YouTube or video-first content and managing creative production workflows.
• Strong understanding of SEO and content optimization, with working knowledge of GEO and AI discoverability.
• Excellent organization, project management and stakeholder collaboration skills.

Nice to have

• Experience managing or mentoring junior creative or production talent.
• CMS experience and basic video editing or production skills.
• Experience with GA4, Search Console and SEO platforms.
• Familiarity with AI tools for research, ideation and content optimization.

Culture & Benefits

• Access to bespoke development programs and an upskilling program delivered with an external training provider.
• 25 days of annual leave plus bank holidays, a birthday day off, enhanced parental pay and compassionate leave.
• Virtual GP appointments, a 24/7 Bupa Employee Assistance Programme and access to a company physiotherapist.
• Salary sacrifice savings on personal technology and up to 50% staff discounts on hirify.global brands.
• Inclusive workplace with reasonable adjustments available during the recruitment process.

Hiring process

• Applications are generally reviewed within 14 days.
• Reasonable adjustments can be requested if invited to interview.