Social Media Manager (Gaming)

Location: Santa Monica, California, United States. This is an onsite role, anticipated to use a hybrid work model with some work at an hirify.global Blizzard office and some remote work.

Salary: $27.42–$50.72 per hour base pay in the United States, plus potential incentive compensation.

Company

hirify.global is a large interactive entertainment company focused on developing, publishing, and distributing video games and operating major gaming franchises.

What you will do

• Develop and own end-to-end social media strategies across X, Instagram, TikTok, YouTube, Twitch, Facebook, Reddit, and emerging channels.
• Build social programs that drive discovery, engagement, community growth, and cultural relevance across gaming audiences.
• Develop creative strategies for campaigns, announcements, trailers, character reveals, and live-ops moments.
• Coordinate Publishing, Brand, Communications, Community, Creative, Product, game development teams, and external agencies.
• Manage global editorial calendars and deliver complex, multi-title activations on schedule, within budget, and to creative standards.
• Track KPIs and platform analytics, turning insights into recommendations that improve content quality, performance, and audience growth.

Requirements

• 5+ years of social media experience in gaming, entertainment, or consumer digital brands.
• Experience leading social strategy and large-scale programs with minimal oversight.
• Experience managing multiple agencies, content studios, and cross-functional partners.
• Strong understanding of gaming culture, player communities, social platforms, and content formats.
• Strong organizational, project management, analytical, communication, and creative briefing skills.
• Bachelor’s degree in marketing, communications, journalism, or equivalent experience.

Nice to have

• Experience managing social media programs for large-scale brands in complex stakeholder environments.
• Experience delivering first-to-market and culturally relevant social activations.
• Experience working with game developers, publishing teams, community teams, or esports organizations.

Culture & Benefits

• Inclusive environment focused on collaboration, creativity, and diverse teams.
• Medical, dental, vision, healthcare spending, life, disability, and related insurance benefits.
• 401(k) with company match, tuition reimbursement, and charitable donation matching.
• Paid holidays, vacation, sick time, parental leave, and other leave programs.
• Mental health, wellbeing, fitness, and discounted game programs.
• Relocation assistance may be available if the company requires a geographic move for the role.