Head of Marketing (AI Robotics)

Location: On-site at the Watertown, Massachusetts headquarters; candidates must be based in or willing to relocate to the Boston area. Travel up to approximately 20% may be required for customer sites and trade shows.

Company

hirify.global is an AI robotics frontier lab that deploys robots directly into production facilities, serving manufacturing, logistics, and consumer brands.

What you will do

• Define marketing strategy across mid-market and enterprise sales motions and own marketing's contribution to revenue, including sourced and influenced pipeline.
• Establish measurement, attribution, and budget discipline across trade shows, campaigns, content, and PR.
• Own category positioning, brand architecture, thought leadership, events, PR, and communications.
• Oversee product messaging, customer proof, case studies, quantified ROI stories, and sales enablement.
• Build vertical demand generation and account-based marketing programs for manufacturing, logistics, and enterprise accounts.
• Recruit and lead an AI-amplified marketing team while developing in-house capabilities and operating processes.

Requirements

• 10+ years of experience in B2B marketing, including scaling a marketing function from 1 to N at a startup.
• Experience bringing a novel product category to market and creating demand where established search volume is limited.
• Full-stack marketing experience with strong product marketing depth and expertise in demand generation, events, and PR/brand/category communications.
• Experience across both mid-market velocity and high-touch enterprise sales motions, including marketing to operational buyers in manufacturing, operations, and supply chain.
• Demonstrated partnership with sales leadership around shared pipeline and revenue goals; software-capable or deeply curious about AI.
• Must work in person at the Watertown headquarters and be based in or willing to relocate to the Boston area.

Nice to have

• Experience in supply chain, manufacturing, industrial automation, robotics, warehouse automation, or supply chain services.
• Experience marketing capital equipment, hardware, or other considered physical-product purchases.
• Experience building flagship owned events and executive or community programs.

Culture & Benefits

• Collaborative environment focused on technical excellence, respect, and individual impact.
• Player-coach role with an emphasis on building systems and capabilities rather than relying on a large agency bench.
• Opportunity to develop an AI-native marketing organization using AI agents and automated operating pipelines.
• Regular travel to customer sites and trade shows, expected to be up to approximately 20%.