23 часа назад
Marketing Senior Specialist (Call of Duty)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Marketing Senior Specialist (Call of Duty) (Go-to-Market and franchise marketing): Coordinating Call of Duty go-to-market initiatives across EMEA with an accent on launch readiness, cross-functional planning, and platform operations. Focus on managing complex international workstreams, improving operational processes, analyzing campaign and player metrics, and supporting live-service publishing.
Location: Office based in Soho, London, with hybrid work from home
Company
develops and publishes global interactive entertainment franchises, including Call of Duty.
What you will do
- Coordinate operational planning and execution for Call of Duty mainline go-to-market initiatives across EMEA.
- Support Live Ops planning during seasonal beats, major initiatives, and strategic projects.
- Coordinate planning across Product Marketing, Consumer Marketing, PR, Media, Social, CRM, Platform, Partnerships, and Regional Marketing.
- Manage launch readiness, project management, playbooks, reporting, and information flow.
- Manage platform operations across Xbox, Nintendo, CRM, MOTD, code distribution, and partner incentives.
- Identify risks, improve processes, and support successful delivery of franchise and commercial growth initiatives.
Requirements
- Experience in publishing, franchise marketing, product marketing, programme management, or a related international industry.
- Experience coordinating complex cross-functional programmes from planning through execution.
- Strong commercial understanding and programme and project management skills across multiple concurrent workstreams.
- Experience working with international stakeholders in matrix organisations and influencing without direct authority.
- Experience analyzing campaign performance, player metrics, and business KPIs.
- Knowledge of product launches, live-service publishing, CRM or lifecycle marketing, and platform operations.
Nice to have
- Experience working on AAA franchises or global entertainment brands.
- Passion for operational excellence and player-first franchise marketing.
Culture & Benefits
- Hybrid work arrangement combining the Soho office with work from home.
- Collaboration with Global, International, Regional, and Franchise stakeholders.
- Use of AI and modern productivity tools to improve planning, reporting, and decision-making.
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