2 дня назад
Manager, Predictive Analytics UK (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Manager, Predictive Analytics UK (AI) (MMM/Attribution/Incrementality): Building predictive and forecasting models to measure media investments and guide allocation decisions across the UK, Nordics, and emerging European markets with an accent on marketing effectiveness, cross-channel optimization, and audience and creative analysis. Focus on detecting media and market signals, translating model outputs into actionable recommendations, and developing dashboards that support faster business decisions.
Location: London, United Kingdom; primary responsibility for the UK market with occasional analytical support for the Nordics and other emerging European markets.
Company
is a global product design and technology company developing consumer lifestyle products under the Shark and Ninja brands.
What you will do
- Build and maintain predictive and forecasting models using marketing mix modeling, attribution, and incrementality methodologies.
- Own media measurement frameworks, KPIs, forecasts, benchmarks, governance, and agency performance management.
- Optimize cross-channel media strategies using real-time insights and forward-looking model outputs.
- Analyze audience, creative, brand health, consumer sentiment, ambassador performance, and advertising lift.
- Detect anomalies and emerging signals in media and market data, then translate complex analysis into concrete recommendations.
- Build dashboards and collaborate with Data & Engineering teams to maintain reliable media analytics data and reporting.
Requirements
- Bachelor’s or Master’s degree in Marketing, Data Science, Statistics, Economics, or a related field.
- 6+ years of marketing analytics experience in a consumer-driven industry, including predictive or forecasting models.
- Strong understanding of digital performance channels and traditional media measurement.
- Hands-on experience with marketing mix modeling, attribution, or incrementality.
- Experience adapting measurement frameworks, KPIs, benchmarks, and recommendations across emerging, growth, and mature markets.
- Experience with AI tools such as Claude, agency collaboration, stakeholder communication, and mentoring junior analysts.
Nice to have
- Familiarity with additional European languages, including Nordic languages.
Culture & Benefits
- AI-native culture focused on experimentation and practical innovation.
- Health insurance, retirement plans, paid time off, employee stock purchase options, and wellness programs.
- product discounts and learning programs supporting professional growth.
- Inclusive environment focused on diversity, equity, inclusion, and career acceleration.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →
Похожие вакансии
1 день назад
Marketing Data Analyst (AI)
2 дня назад
Marketing Analytics Manager (AI)
1 день назад
Senior Data Analyst (Product Analytics)
125 000 - 175 000$
2 дня назад
Sales Analyst, Intelligent Commerce (Fintech)
7 дней назад
Senior Data Analyst, Marketing Analytics
60 000 - 70 000GBP
2 дня назад