Manager, Performance Marketing & Analytics

Location: Paris, France; hybrid work. The role manages France and Benelux markets.

Company

hirify.global is a global product design and technology company developing lifestyle products under the Shark and Ninja brands.

What you will do

• Manage performance marketing budgets, forecasting, pacing, and reallocations across France and Benelux, DTC, and Social Commerce.
• Set investment frameworks, targets, and guardrails for Paid Search, Paid Social, Affiliates, and CRM activation teams.
• Partner with regional and global DTC, Demand Generation, and Brand Marketing teams on go-to-market planning.
• Run performance reviews, monitor delivery against plan, and make market and channel reallocation decisions.
• Analyse daily, weekly, and monthly performance data and communicate actionable insights, results, and next steps.
• Define success metrics, dashboards, and reporting with analytics partners while promoting testing and digital marketing best practices.

Requirements

• Experience in multi-channel digital marketing, preferably in an ecommerce DTC business.
• Experience planning budgets and making cross-channel investment decisions across multiple markets.
• Experience managing significant media budgets and reallocating spend against ROI, CPA, or revenue KPIs.
• Strong analytical, communication, stakeholder management, and cross-functional collaboration skills.
• Ability to manage multiple workstreams in a fast-paced, high-growth global environment.
• Commercial, results-driven, growth-oriented, organized, and detail-oriented approach.

Culture & Benefits

• AI-native culture focused on experimentation, new tools, and meaningful consumer impact.
• Health insurance, retirement plans, paid time off, employee stock purchase options, and wellness programs.
• hirify.global product discounts and learning programs supporting personal and professional growth.
• Inclusive environment focused on diversity, equity, inclusion, and career acceleration.