Marketing Manager (AI SaaS)

Location: Remote, United States

Company

hirify.global is a bootstrapped, profitable AI-native business communications platform combining AI voice agents, recruiting, messaging, VoIP, integrations, and a workflow engine.

What you will do

• Codify the company’s positioning, product messaging, proof points, and editorial standards into a single source of truth.
• Build a customer proof and enablement library from webinars, recordings, customer interviews, and case studies.
• Own lifecycle marketing, retargeting, cross-sell campaigns, and the marketing side of HubSpot, including lifecycle stages, campaign tracking, and attribution.
• Turn webinars, trade shows, customer dinners, and executive touches into coordinated pipeline-generating programs.
• Manage the content marketer and set blog, SEO, and editorial priorities.
• Develop the second wave of marketing initiatives, including paid acquisition, website conversion improvements, review sites, AI search optimization, and comparison pages.

Requirements

• 4–7 years of experience in B2B SaaS marketing with ownership of a pipeline target.
• Hands-on HubSpot experience with lifecycle stages, campaigns, and attribution.
• Experience producing approved customer case studies and running webinars or events through to pipeline.
• Strong, fast writing skills and the ability to work directly with customers and sales.
• Experience managing at least one person or agency.
• Ability to work hands-on without requiring an agency or large budget.

Nice to have

• Experience at a vertical SaaS company serving SMB owners and operators.
• Previous sales or SDR experience.

Culture & Benefits

• Bootstrapped and profitable, with marketing measured by pipeline and revenue rather than impressions.
• Hands-on environment where team members own execution from research through delivery.
• AI is used for leverage in research, repurposing, and operations while preserving authentic voice.
• Opportunity to build the marketing function and pipeline engine from the ground up.