Programmatic Associate Director (Amazon)

Location: London, United Kingdom; hybrid work with teams in the office around four days a week. This is a UK-based role and requires the right to work in the United Kingdom.

Company

hirify.global is WPP’s AI-driven media operating unit, combining media, data, partnerships, and technology to deliver personalized marketing at scale.

What you will do

• Lead day-to-day programmatic campaign activation, optimization, and delivery for Amazon clients across XCM EU.
• Develop programmatic strategies aligned with client objectives, KPIs, and industry requirements.
• Guide activation teams on trading tactics, optimization methodologies, campaign standards, and issue escalation.
• Manage client and partner relationships, including media owners, service providers, local markets, and regional teams.
• Oversee spend forecasting, financial reconciliation, buying processes, fees, and operational accuracy.
• Manage, coach, review, and develop team members across London, Poland, and other markets.

Requirements

• Proven experience in programmatic activation and multi-channel campaign management.
• Extensive knowledge of programmatic and DSP implementations.
• Confidence using DV360, including YouTube, and Amazon DSP.
• Experience developing and leading client relationships and translating complex technical concepts for non-technical audiences.
• Strong people-management skills, including coaching and developing junior team members.
• Ability to lead a hybrid team across different markets and develop comprehensive audience, media, and creative testing roadmaps.

Culture & Benefits

• Collaborative environment focused on creativity, trust, inclusion, and professional growth.
• Access to hirify.global and WPP networks, learning opportunities, employee resource groups, and in-office events.
• Medical, vision, dental, and group retirement benefits.
• Paid time off, partner discounts, and employee mental health awareness days.