Junior Creative Producer (Fitness)

TL;DR

Junior Creative Producer (Fitness): Developing and optimizing advertising creatives for the FitMe mobile fitness application with an accent on performance marketing, audience insight, and data-driven iteration. Focus on creating concepts for Meta and Google, testing UGC ideas, analyzing results, and improving user acquisition performance.

Company

hirify.global develops FitMe, a mobile fitness application offering short, equipment-free home workouts for busy users.

What you will do

• Develop creative strategies and advertising concepts to promote the FitMe mobile application.
• Work with Product and User Acquisition teams to identify product advantages and improve creative performance.
• Create, test, and optimize advertisements for Meta, Google, and other advertising networks.
• Write UGC briefs, evaluate results, and coordinate reworks based on analytics and user feedback.
• Research competitors, social media trends, and market best practices.
• Collaborate with designers, illustrators, and the wider team through brainstorming and rapid idea testing.

Requirements

• Experience as a creative producer in performance marketing, preferably in healthy lifestyle, nutrition, or fitness.
• Data-driven approach with experience in creative analytics and optimization.
• Strong understanding of target audiences and their needs.
• Ability to develop and implement creative strategies and engaging advertising content.
• Excellent communication and organizational skills, with the ability to work independently in a fast-changing environment.
• English proficiency at B2 level or higher.

Culture & Benefits

• Full-time role dedicated to the FitMe product.
• Collaborative work with Product, User Acquisition, design, and illustration specialists.
• Opportunity to combine creative ideation with structured, performance-focused analysis.
• Fast-paced environment with flexibility and changing priorities.