2 months ago
Product Marketing & Growth Manager (SaaS)
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Job description
Text:
TL;DR
Product Marketing & Growth Manager (SaaS): Defining market positioning and executing go-to-market strategies for enterprise customers with an accent on the synergy between strategic product marketing and hands-on marketing operations. Focus on building a consistent value proposition from the ground up, creating high-impact sales enablement materials, and optimizing growth across multiple channels using AI tools.
Location: Zürich, Switzerland (Onsite)
Company
is a lean, founder-led SaaS company focusing on enterprise solutions.
What you will do
- Define and own the company's positioning, messaging, and value proposition across products and buyer personas.
- Lead go-to-market (GTM) initiatives for new products, features, and partner integrations.
- Create strategic sales enablement collateral, including presentations and customer stories, to help the commercial team win deals.
- Plan and execute webinars, partner marketing initiatives, and industry events.
- Coordinate external agencies and freelancers across SEO, Paid Media, and design.
- Establish scalable marketing processes, playbooks, and Account-Based Marketing (ABM) strategies.
Requirements
- 4–7 years of experience in Product Marketing or B2B Marketing within a SaaS environment.
- Strong skills in positioning, messaging, and storytelling.
- Experience collaborating closely with Product and Sales teams to drive revenue.
- Proficiency in using AI marketing tools to create content and improve productivity.
- Fluent in both English and German.
- Must be located in or able to work from the office in Zürich, Switzerland.
Culture & Benefits
- Competitive compensation package.
- Complimentary gym access located in the same building as the office.
- Free snacks, coffee, and beverages provided in the office.
- Collaborative environment working directly with founders and leadership.
- Culture focused on ambition and winning together.
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