salesforcestakeholder managementgo to market strategylife sciencesstrategic marketingvalue propositionmarket segmentationbioconjugates
Вакансия из Hirify Global, списка международных tech-компаний Для мэтча и отклика нужен Plus
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$135к$152кмедиана$182к
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Зарплата не указанаПонятная зона ответственностиСтратегическая рольБиотех-направление
Оценка от Hirify AI
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Описание вакансии
Текст:
Hirify AI/Оригинал
TL;DR
Associate Director, Strategic Marketing ADS (Bioconjugates): Developing and executing market-led go-to-market strategies, value propositions, and integrated marketing campaigns for bioconjugates and related offerings with an accent on market segmentation, customer insights, and cross-functional launches. Focus on translating complex market data into differentiated positioning, coordinating stakeholders across sales, operations, and R&D, and optimizing demand-generation performance.
Location: Basel, Switzerland; hybrid setup with three days per week in the office.
Company
hirify.global operates globally across more than 30 sites and supports the development and manufacture of medicines and therapies for life sciences customers.
What you will do
Lead strategic marketing for an assigned technology area and create actionable 12-month go-to-market plans.
Analyze customer, market, and competitive insights to shape segmentation, positioning, and sales targeting.
Develop value propositions for bioconjugates and integrated offerings that address customer needs.
Collaborate with sales, operations, R&D, and business stakeholders on new offerings and market launches.
Create targeted campaigns and customer-facing content, monitor awareness and demand-generation KPIs, and optimize performance.
Equip sales teams with training and marketing materials while coordinating budgets and cross-platform initiatives.
Requirements
University degree in marketing, business, life sciences, or a related field.
At least eight years of relevant marketing experience, including strategic marketing and go-to-market strategy execution.
Experience with market segmentation, value proposition development, offering launches, and integrated marketing campaigns.
Strong business acumen, communication, stakeholder management, and cross-functional influencing skills.
Ability to manage multiple complex initiatives and experience using Salesforce.
Ability to work from the Basel office three days per week.
Nice to have
Knowledge of the life sciences industry, particularly small molecules or bioconjugates.
Culture & Benefits
Agile career environment and dynamic working culture.
Inclusive and ethical workplace focused on collaboration, accountability, excellence, passion, and integrity.
Performance-based compensation programs.
Benefits vary by role and location.
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