Senior Marketing Specialist (B2B)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Senior Marketing Specialist (B2B): Driving integrated B2B marketing campaigns across North America, APAC, and Europe to generate qualified leads with an accent on demand generation and sales enablement. Focus on optimizing inbound programs, creating high-impact sales materials, and leveraging AI-powered tools for content and performance optimization.
Location: Onsite in Ho Chi Minh City, Vietnam
Company
is a global software outsourcing partner specializing in custom software development, AI solutions, and technology consulting.
What you will do
- Drive integrated B2B marketing campaigns across North America, APAC, and Europe to generate qualified leads.
- Optimize inbound marketing programs to improve lead quality, conversion rates, and customer acquisition.
- Develop sales enablement materials including presentations, case studies, brochures, and proposals.
- Create compelling B2B content for websites, blogs, whitepapers, and customer success stories.
- Plan and optimize digital marketing initiatives across SEO, Google Ads, LinkedIn, and email marketing.
- Analyze marketing performance using analytics platforms and conduct market/competitor research.
Requirements
- Bachelor’s Degree in Marketing, Business Administration, or a related field.
- Minimum 5 years of experience in B2B Marketing.
- Experience in IT Outsourcing, Software Services, or SaaS is highly preferred.
- Expertise in demand generation, digital marketing, content marketing, and sales enablement.
- Hands-on experience with Google Analytics, Search Console, Google Ads, LinkedIn Marketing, and SEMrush.
- English: C1 level (equivalent to IELTS 6.5+) required
Nice to have
- Experience with CRM and Marketing Automation platforms such as HubSpot, Salesforce, Zoho CRM, or Mailchimp.
Culture & Benefits
- Competitive compensation with 13th-month salary and performance bonuses.
- Comprehensive healthcare coverage, including accident insurance.
- Generous allowances (lunch, marriage, newborn) and a fully equipped pantry.
- Annual company trip, team-building events, and diverse sports activities (Yoga, football, badminton).
- Advanced English and soft skills training for career growth.
- Exclusive company support funds for personal loans.
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