Digital Media Buyer (Entertainment)

TL;DR

Digital Media Buyer (Entertainment): Developing and executing paid media programs across Meta, TikTok, and DV360 for a global portfolio of festivals and venues with an accent on programmatic advertising and audience extension. Focus on optimizing campaigns for maximum yield and reporting on performance metrics across 50+ global markets.

Location: Onsite in Farringdon, London, United Kingdom

Company

hirify.global Entertainment is the world’s leading live entertainment company, comprising global market leaders Ticketmaster and hirify.global Concerts.

What you will do

• Develop, execute, and manage paid media programs across platforms including Meta, TikTok, and DV360.
• Analyze performance data and optimize campaigns to achieve KPI goals.
• Compile post-campaign analyses (PCAs) with strategic learnings and recommendations.
• Test and develop innovative strategies for new and existing advertising platforms.
• Collaborate with international Sponsorship and Marketing teams to drive results across 50+ markets.

Requirements

• Proven experience in digital advertising within an ad agency, publisher, or vendor environment.
• Deep expertise in programmatic advertising, ad serving technologies, and optimization practices.
• Solid experience using Meta Business/Ads Manager, TikTok Ads Manager, and Google DV360.
• Background in entertainment, sports marketing, or brand promotions.
• Strong analytical skills for visualizing and reporting on audience metrics and campaign performance.
• Must be based in London, UK.

Culture & Benefits

• Unlimited annual leave.
• Complimentary tickets to shows and festivals.
• Modern office in Farringdon featuring a basement games room, onsite gym, and meditation classes.
• Fully stocked complimentary coffee bar with a professional barista and subsidized lunch options.
• Inclusive environment committed to diversity, equity, and work-life balance.
• Regular staff events including open mic nights and guest speakers.