Digital Marketing Manager (Cold Email & LinkedIn Organic)

TL;DR

Digital Marketing Manager (Cold Email & LinkedIn Organic): Driving outbound lead generation and expert visibility across HealthTech, InsurTech, and FinTech with an accent on email deliverability, personalized campaigns, and thought-leadership content. Focus on configuring sending infrastructure, optimizing campaign performance through testing and analytics, and creating differentiated content for multiple expert accounts.

Location: Work from anywhere

Company

hirify.global is an IT services and outsourcing company delivering technology solutions across healthcare, insurance, and financial services.

What you will do

• Set up sending domains, mailboxes, and SPF, DKIM, and DMARC records while managing warm-up, sender reputation, blacklists, and spam rates.
• Validate, clean, segment, source, and enrich corporate contact databases.
• Write and personalize email sequences, launch campaigns, run A/B tests, and process replies and auto-replies.
• Create LinkedIn posts, carousels, and infographics on relevant industry trends for multiple expert accounts without duplicating content.
• Track email and LinkedIn performance metrics, optimize campaigns and content based on data, and prepare monthly reports.

Requirements

• Proven results in cold email, outbound lead generation, LinkedIn organic content, or thought leadership.
• Hands-on experience with cold outreach, email validation, enrichment, and deliverability tools.
• Strong copywriting and editing skills, including fact-checking and removing generic AI-sounding phrasing.
• Understanding of the IT market and outsourcing and service delivery models.
• Upper-Intermediate to Advanced English, B2–C1.

Nice to have

• Experience with HealthTech, InsurTech, or FinTech.
• Experience with custom CMS platforms.

Culture & Benefits

• Work from anywhere.
• 18 days of paid annual leave and 10 sick days.
• Medical care, health check-ups, and a maternity leave bonus.
• Training, conferences, certifications, Tech Talks, and IT Cluster membership.
• Additional days off, national holidays, sports activities, internal events, and business trips.