Digital PR Lead (SEO)

TL;DR

Digital PR Lead (SEO): Leading Digital PR workstreams for key US clients with an accent on strategy, delivery, and team leadership. Focus on building regional processes, executing high-impact outreach campaigns, and implementing AI-optimised PR strategies.

Location: Remote (Must be based in the USA)

Company

hirify.global is a global award-winning digital agency specializing in omnichannel search and social content for a diverse global client portfolio.

What you will do

• Lead Digital PR strategy and execution for a key luxury client across the US market.
• Expand and evolve hirify.global's Digital PR service offering and regional processes in the US.
• Develop and maintain strong relationships with key publishers, journalists, and bloggers.
• Manage and mentor a team of Digital PR specialists and freelance resources.
• Collaborate with SEO Tech teams on technical linkbuilding, AEO optimization, and AI-driven strategies.
• Act as the primary Digital PR point of contact for clients, managing communications and presentations.

Requirements

• Must have deep experience working within the US market and a strong understanding of its media landscape.
• Proven leadership experience managing and mentoring teams of PR specialists.
• Expert knowledge of Digital PR strategy, including on-page/off-page SEO and content campaign creation.
• Strong client-facing skills with experience in pitching and upselling services.
• Ability to build scalable processes, templates, and performance tracking systems.

Culture & Benefits

• 25 days of holidays plus US bank holidays and your birthday off.
• Annual Christmas closure (additional paid days).
• Company-paid monthly entertainment subscription (e.g., Netflix, Spotify, Amazon Prime).
• Flexible WFA policy allowing work from abroad for up to 4 weeks per year.
• Access to LinkedIn Learning, Employee Assistance Programme (EAP), and VDU eye tests.
• Yearly Calm subscription and regular corporate social events.