Strategist (Influencer Marketing)

TL;DR

Strategist (Influencer Marketing): Conceptualizing and building full social media campaigns for a variety of clients with an accent on brand positioning, narrative direction, and market research. Focus on developing social media playbooks, identifying content gaps, and translating client goals into actionable organic and paid strategies.

Location: London, United Kingdom

Company

hirify.global specializes in building social-first ecosystems for brands to connect with the modern consumer journey through integrated strategy, talent, media, and technology.

What you will do

• Participate in campaign development, deployment tactics, and proactive strategic social media planning.
• Develop guiding brand platforms, including positioning, narrative direction, core values, and tonal direction for diverse business categories.
• Perform qualitative and quantitative market research to elevate campaign and brand strategies.
• Create Social Media Playbooks and best practice protocols for clients.
• Work with clients to develop social voice and personas, providing consultation for organic and paid social strategies.
• Lead strategic discussions, provide clear recommendations, and contribute to new business pitch presentations.

Requirements

• Minimum 3 years of professional experience in strategy and social media platforms.
• Deep understanding of Instagram, TikTok, Facebook, LinkedIn, YouTube, and Twitter.
• Experience growing brands on social media and knowledge of CPG, Gaming, Tech, and Retail industries.
• Ability to write informative briefs and translate leadership/client direction into deliverables.
• University degree or college diploma in marketing, business, PR, communications, or equivalent work experience.
• Responsive and available to meet the demands of clients across multiple time zones.

Nice to have

• Prior experience working within an agency environment.

Culture & Benefits

• Fluid, creative, and growth-oriented work environment.
• Open, collaborative, and fast-paced agency culture.
• Structured, performance-led, and market-aligned compensation philosophy.
• Strong commitment to diversity, equity, and inclusion (DEI).