3 дня назад
Digital Marketing Lead (SaaS)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Digital Marketing Lead (SaaS): Managing end-to-end marketing campaigns to generate qualified discovery calls for Sales with an accent on multi-channel strategy, lead attribution, and creative coordination. Focus on optimizing LinkedIn outreach, email funnels, and landing page conversion rates.
Location: Remote within the Philippines
Company
is a company utilizing an in-house platform and CRM to drive marketing and sales growth.
What you will do
- Design and manage multi-channel campaigns across LinkedIn, email funnels, and landing pages.
- Lead a two-person pod and coordinate with the Design team to create high-converting social and video assets.
- Oversee LinkedIn sequences and GoHighLevel automations while maintaining rigorous UTM tracking and campaign taxonomy.
- Perform A/B tests on hooks, offers, and sequences to build optimized growth playbooks.
- Produce regular performance reports with actionable insights and budget recommendations.
- Collaborate with Operations, Sales, and Client Success to ensure seamless lead handoff and data integrity.
Requirements
- Must be based in the Philippines.
- 2+ years of experience in B2B, SaaS, or performance marketing roles.
- Direct experience managing LinkedIn outreach, email funnels, and automation tools like GoHighLevel.
- Proven track record in multi-channel campaign execution and attribution.
- Strong ability to write creative briefs and review assets for message-market fit.
- Excellent communication skills in English and Filipino.
Nice to have
- Experience in Fintech or payments industry, specifically with compliance-sensitive marketing.
- Advanced depth in landing-page experimentation and funnel analytics.
Culture & Benefits
- Fully work-from-home setup.
- Comprehensive HMO health insurance coverage.
- Weekends off (Saturday and Sunday) for work-life balance.
- 13th month pay and the ability to convert unused PTO into cash.
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