Marketing Data Manager (SaaS)

TL;DR

Marketing Data Manager (SaaS): Ownership of marketing attribution and data enablement to accurately measure go-to-market investments with an accent on attribution modeling and data infrastructure. Focus on evolving multi-touch attribution models, optimizing SQL data pipelines, and improving top-of-funnel analytics.

Location: Hybrid (Edmonton, Toronto, Vancouver, or Kitchener-Waterloo); requires attending the office at least 1 day per week.

Salary: $98,300 – $133,100

Company

hirify.global provides software for small home service businesses to manage quoting, scheduling, invoicing, and payments.

What you will do

• Evolve first-touch and multi-touch attribution models by incorporating new signals and aligning with business definitions.
• Integrate new marketing attribution sources end-to-end and develop reverse ETL models and seed tables.
• Write production-quality SQL to analyze raw marketing, product, and revenue signals into analysis-ready datasets.
• Develop and maintain technical documentation for attribution logic, UTM standards, and model configurations.
• Support applied top-of-funnel analytics and operationalize prospect data flows for GTM teams.
• Diagnose and resolve attribution inconsistencies by partnering with Marketing, BI, and Ad Ops teams.

Requirements

• Strong experience in attribution, marketing analytics, or revenue analytics within a high-velocity GTM environment.
• Proficiency in writing complex SQL queries, including joins, CTEs, and window functions.
• Ability to own ambiguous measurement problems from data input to stakeholder-ready output.
• Must be based in Edmonton, Toronto, Vancouver, or Kitchener-Waterloo.
• Must be legally entitled to work in Canada.

Culture & Benefits

• Comprehensive health benefits package with fully paid premiums for body and mind.
• Matching in RRSP, TFSA, or FHSA and stock options.
• Dedicated Talent Development team with access to coaching, learning, and leadership programs.
• Inclusive work environment recognized by Great Place to Work and other corporate culture awards.