Spanish Marketing Lead (Growth)

TL;DR

Spanish Marketing Lead (Growth): Owning release planning and cross-functional execution for Spanish-language content releases with an accent on cultural localization and cross-channel campaign orchestration. Focus on scaling hirify.global's presence in LATAM, optimizing messaging through experimentation, and managing strategic partnerships.

Location: Must be based in Latin America (Mexico, Colombia, Argentina, Peru, Chile, Ecuador, Uruguay, Costa Rica). Ability to overlap with U.S. Central Time Zone is required.

Company

hirify.global is the world's No. 1 prayer app, dedicated to helping people grow deeper in their relationship with God through high-quality Christian and Catholic content.

What you will do

• Own the end-to-end planning and execution for every Spanish-language content release.
• Coordinate cross-functional workflows across Organic Social, Paid Marketing, Lifecycle Marketing, and Design teams.
• Track Latin American cultural trends and the Catholic liturgical calendar to identify fresh marketing angles.
• Localize push notifications, email campaigns, landing pages, and video ad scripts for Spanish-speaking audiences.
• Design and execute tests on messaging and segmentation to optimize performance.
• Manage partner relationships and direct video ad production for major collaborations.

Requirements

• Must be based in Latin America (Mexico, Colombia, Argentina, Peru, Chile, Ecuador, Uruguay, or Costa Rica).
• 4-6+ years of experience in Performance, Product, Growth, or Brand Marketing.
• Native or near-native proficiency in Spanish.
• Professional proficiency in English.
• Proven experience with mobile app marketing or lifecycle marketing.
• Strong understanding of Latin American culture and audience behavior.

Nice to have

• Familiarity with the Catholic liturgical calendar and devotional practices.
• Proficiency in Portuguese.

Culture & Benefits

• Mission-driven environment focused on positive spiritual impact on users worldwide.
• High degree of ownership as the single point of accountability for the LATAM market.
• Opportunity to help build an international marketing playbook within a fast-scaling startup.
• Competitive compensation package including cash, equity, and benefits.
• Flexible remote work arrangement.