Associate, SEO Content Operations (Fintech)

TL;DR

Associate, SEO Content Operations (Fintech): Managing and optimizing a large-scale personal finance content library for the Hong Kong market with an accent on organic visibility, on-page SEO, and content refreshing. Focus on improving search rankings, conducting keyword research, and adapting financial content for social media and newsletters.

Location: Remote (Taipei, Taiwan)

Company

A market leading financial products platform in Greater Southeast Asia reaching millions of users across Singapore, Hong Kong, Philippines, and Taiwan.

What you will do

• Refresh and rewrite existing articles to recover lost traffic and improve SEO elements (titles, descriptions, H1s, H2s).
• Optimize pages ranking in positions 4-20 by improving search intent matching and snippet-readiness.
• Produce new Traditional Chinese personal finance content based on keyword research and competitor analysis.
• Manage content consolidation to reduce cannibalization and implement merge/redirect instructions.
• Prepare content for AI and GEO discovery by adding structured FAQs and answer-first summaries.
• Support social media and newsletter copywriting, adapting long-form content into engaging short-form formats.

Requirements

• Exceptional Traditional Chinese writing proficiency, specifically for personal finance and banking.
• Proven track record in executing SEO-driven content strategies and performance optimization.
• Proficiency in Google Search Console for diagnosing traffic fluctuations and implementing adjustments.
• Comprehensive knowledge of on-page SEO principles and intent analysis.
• Experience with CMS environments and professional editorial judgment for fact-checking.
• Ability to work independently within a remote framework and meet rigorous deadlines.

Culture & Benefits

• Remote-first work environment with a structured, high-impact content team.
• Opportunity to take independent ownership of specific content verticals.
• Collaborative and international environment within a Nasdaq-listed fintech company.
• Focus on empowering people to achieve a better financial future.