SEO Generalist (Arabic)

TL;DR

SEO Generalist (Arabic): Scaling organic growth across the MENA region by implementing localized SEO strategies and link-building campaigns with an accent on AI citations and Arabic content optimization. Focus on securing placements in high-authority Arabic sources, optimizing for LLM answer engines, and collaborating with cross-functional country teams.

Location: Hybrid in Dubai, United Arab Emirates

Company

A global design platform redefining how the world experiences design.

What you will do

• Build and execute outreach and link-building campaigns across the Arabic/MENA web to increase brand visibility.
• Secure citations and mentions in AI answer engines and high-authority reference sites.
• Create and optimize SEO-driven content for Arabic landing pages and blog posts using local insights.
• Collaborate with MENA marketing and product teams to amplify regional campaigns and launches.
• Experiment with AI tools to scale outreach workflows and identify new growth opportunities.
• Monitor and report on AI citations and organic SEO performance metrics for priority Arabic queries.

Requirements

• Native Arabic speaker with a strong understanding of regional dialects.
• Business-level English proficiency.
• Experience in link building, digital PR, or content marketing with a solid grasp of SEO fundamentals.
• Proficiency with SEO tools such as Ahrefs, Google Search Console, or Screaming Frog.
• Ability to work in a hybrid capacity in Dubai.
• Familiarity with CMS platforms and structured content briefs.

Culture & Benefits

• Flexible ways of working within a hybrid model.
• Opportunity to work in a high-growth "International Supergroup" driving global expansion.
• Collaborative, cross-functional environment with a culture of innovation and experimentation.
• Focus on professional growth for those early in their SEO career.