Social Creative Lead (AI)

TL;DR

Social Creative Lead (AI): Driving creative output for global social campaigns with an accent on platform-native storytelling and AI-integrated workflows. Focus on developing global social playbooks, managing multi-brand portfolios, and leveraging generative AI to enhance creative efficiency and impact.

Location: London, United Kingdom (Hybrid)

Company

hirify.global is a specialist agency that builds bespoke in-house marketing ecosystems for global brands, powered by The Brandtech Group and cutting-edge AI technology.

What you will do

• Lead creative development for paid and organic social campaigns from concept to execution.
• Partner with social strategists to translate strategy into platform-native assets.
• Develop global social playbooks defining creative direction and brand presence.
• Create high-quality digital assets including visuals, video, and motion content.
• Present compelling creative decks to clients to articulate thinking and secure buy-in.
• Implement AI-assisted workflows to enhance creative output and team efficiency.

Requirements

• Proven experience in paid and organic social creative for major consumer brands.
• Deep knowledge of social platform formats and best practices across Meta, TikTok, and others.
• Proficiency in Adobe Creative Suite and/or Figma.
• Advanced use of generative AI tools for image generation and content ideation.
• Strong client-facing skills with the ability to communicate creative rationale clearly.
• Ability to manage multiple concurrent projects in a fast-paced environment.

Nice to have

• Familiarity with video editing and motion design tools.
• Experience training others on effective AI tool usage.

Culture & Benefits

• Commitment to an inclusive, pro-inclusive, and anti-racist working environment.
• Focus on continuous learning and professional development.
• Integration of sustainability goals into all project lifecycles.
• Opportunity to work at the forefront of AI-driven marketing innovation.