Director of Brand Strategy (Marketing)

TL;DR

Director of Brand Strategy (Marketing): Setting the vision and strategic direction for high-profile brand relationships and sports partnerships with an accent on cultural insights and consumer behavior. Focus on building long-term brand platforms and leading pitch strategies to unlock measurable impact for clients.

Location: New York, NY

Salary: $140,000 - $160,000 per year

Company

A full-service creative and experiential agency specializing in the intersection of sport, music, and culture.

What you will do

• Develop brand positioning and audience insights to guide creative and experiential work.
• Lead long-term brand platforms and playbooks for clients partnering with sports teams and leagues.
• Drive the strategy-to-creative pipeline by creating inspiring briefs and shaping concepts.
• Serve as a senior strategic partner to clients, translating business goals into actionable strategy.
• Manage and mentor a team of strategists to elevate insights-backed thinking across the agency.
• Lead strategy for new business efforts, including research, positioning, and pitch narratives.

Requirements

• 8+ years of experience in brand strategy or integrated marketing (sports/partnerships experience is a plus).
• Must be based in New York, NY.
• Not eligible for sponsorship.
• Proven track record leading pitch strategy and shaping long-term brand or partnership platforms.
• Strong storytelling ability and proficiency in creating elevated Google Slides decks.
• Deep understanding of sport, culture, and the communities shaping them.

Culture & Benefits

• Opportunity to work with world-class clients such as Nike, Jordan, Spotify, and Meta.
• Collaborative environment with a diverse team of creatives and specialists.
• Eligibility for benefits and discretionary bonuses.
• Dynamic, fast-paced agency atmosphere focused on cultural relevance.