Marketing Growth Leader (Crypto KOL)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Marketing Growth Leader (Crypto KOL): Build and lead ’s global KOL strategy and execution, scaling sourcing, contracting, and management of crypto influencers with an accent on compliance, deal negotiation, and measurable ROI. Focus on developing scalable KOL benefits, positioning/messaging for Pro, and running analytics-driven feedback loops to grow new users in a competitive, regulated environment.
Location: Remote (United States)
Salary: $116.6K–$259.7K per year (base), plus bonus, equity, and other benefits
Company
is a long-standing crypto platform offering spot trading, margin, futures, staking, and OTC services.
What you will do
- Build and lead a global KOL strategy, managing a BD team focused regionally.
- Scale processes to source, contract, and manage KOLs, including technology and agency relationships.
- Ensure global compliance for financial influencer laws (disclaimers, content monitoring, compensation terms).
- Enable KOL BD team deal negotiation to deliver strong ROI and attractive partnership terms.
- Attract KOLs across futures, margin trading, spot trading, and prop trading categories.
- Measure partnership results and iterate strategy and deal structures using marketing analytics.
Requirements
- Location: Must be based in the United States
- 5+ years of experience in the crypto space with experience building a KOL program.
- Significant experience with crypto KOLs, especially traders.
- Proven track record growing new users in a highly competitive and regulated environment.
- Experience working with partners across regions worldwide and managing influencer relationships.
- Advanced crypto knowledge (how crypto products work, crypto revenue models, and regional crypto players).
Culture & Benefits
- Compensation includes base salary plus bonus and equity, with additional benefits (including medical, dental, vision, and 401(k)).
- Ongoing application process (no fixed deadline stated).
- Opportunity to apply even if not all listed requirements are met.
- Assessments may be used during hiring to evaluate role-relevant competencies.
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