Senior Media Buyer (Meta Ads)

TL;DR

Senior Media Buyer (Meta Ads): Managing and scaling paid social advertising campaigns across multiple client accounts with an accent on performance optimization and ROAS maximization. Focus on building high-converting campaign structures, creative strategy, and data-driven scaling of Facebook and Instagram ads.

Location: Remote (Must be based in Mexico, Colombia, Argentina, Brazil, or Costa Rica). Working hours: U.S. Business Hours

Company

hirify.global is a sourcing firm hiring on behalf of a client for a results-driven performance marketing role.

What you will do

• Develop, launch, and manage Meta (Facebook/Instagram) advertising campaigns from strategy to execution.
• Optimize campaign structures, audiences, bidding strategies, and budgets to improve CPL, CPA, and ROAS.
• Create detailed creative briefs and collaborate with design teams to produce high-performing ad assets.
• Analyze daily performance metrics and implement A/B tests for offers, creatives, and landing pages.
• Present data-driven reports and strategic growth recommendations to clients and internal stakeholders.
• Stay current with Meta platform updates and implement emerging advertising trends.

Requirements

• 3+ years of hands-on experience managing Meta (Facebook & Instagram) advertising campaigns.
• Proven track record of managing $10,000+ monthly ad spend and 5+ client accounts simultaneously.
• Deep proficiency with Meta Ads Manager, Business Manager, Meta Pixel, and Conversion API (CAPI).
• Must be based in Mexico, Colombia, Argentina, Brazil, or Costa Rica.
• Excellent written and verbal English communication skills.
• Ability to work independently within U.S. Business Hours.

Nice to have

• Experience with GoHighLevel (GHL), Close CRM, or similar CRM platforms.
• Knowledge of Landing Page Optimization and Conversion Rate Optimization (CRO).
• Experience using AI tools to improve campaign performance or creative workflows.
• Prior experience working with U.S.-based clients or in a digital marketing agency.

Culture & Benefits

• Fully remote work environment.
• Opportunity to manage significant advertising budgets and multiple client portfolios.
• Exposure to advanced paid media strategies and emerging technologies.
• Defined career progression paths toward Lead Media Buyer or Director of Paid Media.

Hiring process

• Application review.
• Spark Hire intro video (3–5 minutes).
• Client interview.