Junior Content Marketing Specialist (LegalTech)

TL;DR

Junior Content Marketing Specialist (LegalTech): Creating and managing engaging content across CRM, blog, social media, and in-app channels to support the growth of an AI-powered legal workspace with an accent on SEO strategy and brand consistency. Focus on producing high-quality copy, tracking performance metrics, and collaborating closely with product and marketing teams to drive user engagement.

Location: Must be based in Berlin (Hybrid role).

Company

A global technology-led software and services company with a 180-year history, currently building a leading AI-powered legal platform.

What you will do

• Manage end-to-end email marketing campaigns.
• Produce diverse content including blog articles, newsletters, social media posts, and in-app communications.
• Maintain the content calendar and ensure consistent brand voice across all channels.
• Track and analyze content performance to refine future strategies.
• Support the implementation of SEO and content optimization initiatives.
• Collaborate closely with Product and Marketing teams to drive user adoption.

Requirements

• Must be based in Berlin.
• First experience in content marketing, preferably in SaaS or B2B environments.
• Strong writing skills with the ability to adapt tone for different formats.
• Proactive, hands-on mentality with a genuine interest in legal technology.
• English: Full professional fluency required.
• German language skills are considered a plus.

Nice to have

• Familiarity with email marketing and social media management tools.

Culture & Benefits

• Permanent employment contract from day one.
• Modern office environment in Berlin.
• Flexible work policy allowing up to 20 days of work from anywhere within the EU per year.
• 26 days of vacation plus an additional volunteer day.
• Access to LinkedIn Learning, goFluent language training, and professional development opportunities.