Field Marketing Manager (Cybersecurity)

TL;DR

Field Marketing Manager (Cybersecurity): Leading high-impact marketing programs to drive awareness, engagement, and pipeline growth across the SENA enterprise segment with an accent on new logo acquisition and demand generation. Focus on executing integrated multi-channel programs, managing regional industry events, and collaborating cross-functionally to accelerate deal progression.

Location: Singapore

Company

CrowdStrike is a global leader in cybersecurity that protects organizations through an advanced AI-native platform designed to stop breaches.

What you will do

• Develop and execute corporate marketing programs and demand generation initiatives to acquire new logos in the SENA enterprise segment.
• Plan strategic marketing programs and customer engagement initiatives to elevate brand visibility and market leadership.
• Design integrated multi-channel programs in collaboration with digital marketing, campaigns, and channel teams.
• Partner with sales, SDR, and partner teams to maximize lead conversion through coordinated regional initiatives.
• Manage budgets, vendors, and timelines to deliver high-standard marketing programs efficiently.
• Analyze performance metrics and report ROI to optimize future regional marketing strategies.

Requirements

• 6–9 years of B2B field/regional marketing experience in technology, cybersecurity, or SaaS.
• Proven success in driving new logo acquisition through integrated marketing campaigns.
• Experience with CRM and marketing automation tools, specifically Salesforce and Marketo.
• Fluent in English.
• Proven experience utilizing AI technologies to streamline workflows and drive business outcomes.
• Must be based in Singapore.

Nice to have

• Understanding of channel marketing or prior experience working with channel partners.
• Proficiency in additional Asian languages.

Culture & Benefits

• Market-leading compensation packages and equity awards.
• Comprehensive physical and mental wellness programs.
• Competitive vacation and holiday policies for recharge.
• Professional development opportunities available for all employees regardless of level.
• Vibrant office culture with world-class amenities.