Product Marketing Manager (iGaming)
Вакансия из Hirify Global, списка международных tech-компанийДля мэтча и отклика нужен Plus
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
TL;DR
Product Marketing Manager (iGaming): Executing marketing strategies to bolster user acquisition, retention, and engagement for online casino and sportsbook products with an accent on go-to-market plans and creative optimization. Focus on managing cross-vertical marketing initiatives, analyzing campaign performance, and developing marketing narratives grounded in user insights.
Location: Must be based in the US
Salary: $85,000 - $120,000 USD
Company
A market leader in online casino and sports betting, operating prominent brands including BetRivers.com, PlaySugarHouse.com, and RushBet.co.
What you will do
- Plan and execute product marketing efforts to improve brand visibility, user acquisition, onboarding, and retention.
- Collaborate with Creative, Product, and User Acquisition teams to align workflows for campaigns and tentpole moments.
- Develop marketing narratives and go-to-market collateral based on competitive analysis and user insights.
- Identify and project manage high-potential campaign opportunities to optimize performance.
- Analyze product, user, and campaign data to produce actionable post-campaign insights for stakeholders.
- Lead specific product marketing initiatives from ideation through execution.
Requirements
- Bachelor’s degree in marketing, Digital Marketing, or Project Management preferred.
- 3+ years of experience in product marketing within online gaming, sports betting, or mobile gaming.
- Proven ability to manage complex projects with multiple cross-functional stakeholders.
- Experience analyzing campaign performance, market data, and user behavior.
- Proficiency in digital creative processes, including conceptualization, briefing, testing, and review.
- Must be based in the US
Culture & Benefits
- Comprehensive medical coverage including HSA and FSA plans, dental, and vision insurance.
- 401(k) plan with 100% company match on the first 4%.
- Discretionary annual company bonus and Paid Time Off.
- Supportive environment emphasizing autonomy, creativity, and professional growth.
- Employee Assistance Program (EAP).
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