User Experience Researcher (Product Design)

TL;DR

User Experience Researcher (Product Design): Translating product innovations and consumer insights into credible product claims and engaging demonstrations with an accent on evidence-based substantiation and value communication. Focus on designing scalable demonstration concepts and executing robust validation strategies to drive market success.

Location: Hybrid; must be based in the Netherlands and work from the Drachten office at least three days per week

Company

hirify.global is a global company focused on turning houses into homes through innovative home living products and world-class brands.

What you will do

• Plan and execute qualitative and quantitative consumer research to generate actionable insights.
• Translate technical product features and innovations into clear, compelling, and consumer-relevant claims.
• Develop and maintain product claim strategies across coffee product categories to ensure differentiation.
• Define and execute robust substantiation strategies through technical verification and external consumer validation.
• Lead the development of impactful product demonstrations that communicate key benefits to stakeholders.
• Design scalable product demonstration concepts and guidelines for consistent execution across global markets.

Requirements

• Bachelor's or Master's degree in UX, HCI, Psychology, Marketing, Product Management, or a related field.
• Minimum 5 years of experience in UX Research, Consumer Insights, Product Marketing, or Product Development.
• Proven ability to translate technical innovations into clear consumer benefits and value propositions.
• Strong understanding of consumer behavior and consumer-centered product development.
• Willingness to work from the Drachten office at least three days per week.
• English: C1 level (excellent written and verbal communication) required.

Nice to have

• Experience in the consumer goods industry, preferably within the coffee or food and beverage sector.
• Knowledge of sensory science or hands-on experience with sensory evaluation methodologies.

Culture & Benefits

• Internationally competitive base salary and performance-based Annual Incentive Program.
• Hybrid working model with allowances for home office, commuting, and phone.
• Possibility to work from abroad for up to 30 days per year.
• Extensive holiday package including additional care, development, and parental leave.
• Bicycle plan and discounts on gym memberships and health insurance.
• Product discounts on all hirify.global and Philips brand products.