Sr. Analyst/Analyst, Measurement Strategy (Media)

TL;DR

Sr. Analyst/Analyst, Measurement Strategy (Media): Supporting measurement capabilities across linear, digital and emerging platforms with an accent on data reporting and performance monitoring. Focus on analyzing industry data sets, tracking vendor methodology changes and optimizing internal measurement frameworks.

Location: Hybrid: minimum of three days per week in the office in New York, NY

Salary: $72,000 - $95,000 yearly

Company

hirify.global is a media and entertainment business operating iconic brands across political news, business, golf, and sports entertainment.

What you will do

• Analyze reports using measurement platforms such as Nielsen and comScore to develop deep knowledge of media data sets.
• Track and document vendor methodology changes and analyze their real-time impact on performance.
• Develop and maintain tracking tools and dashboards to monitor ongoing performance.
• Manage vendor relationships, including scheduling meetings and coordinating support trainings.
• Maintain detailed documentation of measurement methodologies, processes, and implementation timelines.
• Collaborate with internal teams and external measurement partners to ensure strategic alignment.

Requirements

• 1+ years of relevant experience for Analyst or 3+ years for Sr. Analyst in media, analytics, or measurement.
• Working knowledge of both linear and digital media measurement.
• Direct experience with Nielsen and comScore measurement platforms.
• Basic familiarity with SQL or Databricks (or similar data querying tools).
• Must be based in or able to work hybrid in New York, NY.
• Bachelor’s degree in business, marketing, communications, data analytics, or a related field.

Nice to have

• Familiarity with AI tools and processes.
• Strong interest in the evolving media and measurement landscape.
• Proactive mindset and intellectual curiosity regarding emerging measurement tools.

Culture & Benefits

• Comprehensive health benefits including medical, dental, and vision insurance.
• Company-sponsored 401(k) plan.
• Paid leave and tuition reimbursement programs.
• Variety of corporate discounts and perks.
• Hybrid work arrangement allowing for a mix of remote and office-based work.