Digital Marketing Specialist (Google Ads, SEO & Social Media)

TL;DR

Digital Marketing Specialist (Google Ads, SEO & Social Media): Manage and optimize Google Ads, SEO, and social media campaigns with an accent on performance execution, conversion growth, and measurable reporting. Focus on scaling paid search, improving organic visibility, and analyzing GA4/campaign data to drive ROAS, leads, and engagement.

Location: Belize (Remote)

Company

hirify.global hires a hands-on performance marketer to own paid and organic digital growth.

What you will do

• Own and optimize Google Ads campaigns (Search, Display, Remarketing): keyword research, campaign structuring, targeting, competitor analysis, ad copy/headlines/CTA testing, and budget/bidding/pacing.
• Improve SEO and organic growth: keyword research (SEMrush/Ahrefs), on-page optimization, technical SEO improvements, landing page/content optimization, and ranking/visibility tracking.
• Manage social media marketing and engagement: scheduling, caption optimization, publishing, and responding to comments/DMs to grow engagement and followers.
• Track and report performance across paid, SEO, and social using GA4, Google Ads, and SEO/social analytics tools; produce recommendations and maintain documentation of changes and test results.
• Continuously test creatives, messaging, and optimization strategies to improve CTR, CPC, CPA, ROAS, and conversion rates.

Requirements

• 3+ years of hands-on experience managing Google Ads campaigns.
• 3+ years of social media management and engagement experience.
• Proven SEO experience using SEMrush, Ahrefs, and/or similar tools.
• Strong understanding of PPC/paid search, audience targeting, and conversion optimization; working knowledge of CPC, CTR, CPA, conversions, and ROAS.
• Experience with Google Analytics 4 (GA4) and marketing/SEO reporting tools.
• Strong written communication and copywriting skills; ability to work independently in a remote environment.

Nice to have

• Experience managing multiple client accounts.
• Background in SaaS, e-commerce, or B2B marketing.
• Experience with A/B testing, landing page optimization, and conversion optimization.
• Familiarity with content marketing, marketing automation tools, and CRM workflows.

Culture & Benefits

• Full-time remote role with working hours aligned to U.S. business hours.
• Execution-focused position with clear KPIs and measurable outcomes.
• Ownership across Google Ads, SEO, and social media with minimal supervision.
• Data-driven environment emphasizing testing, optimization, and actionable reporting.

Hiring process

• Initial screening call.
• Recruiter interview.
• Final interview, then offer & onboarding.