Digital Marketing Specialist (Google Ads, SEO, Social Media)

TL;DR

Digital Marketing Specialist (Performance Marketing): Executing and optimizing multi-channel campaigns across paid search, social media, and organic channels with an accent on data-driven performance improvement. Focus on managing Google Ads, scaling social engagement, and driving SEO growth through continuous testing and analytical reporting.

Location: Must be based in the United States and available during U.S. business hours.

Company

hirify.global is a professional services firm focused on candidate sourcing and talent acquisition.

What you will do

• Manage and scale Google Ads campaigns including search, display, and remarketing.
• Execute social media engagement strategies and manage content scheduling.
• Improve organic visibility through SEO keyword research, metadata optimization, and technical improvements.
• Analyze performance metrics using Google Analytics 4 to identify growth opportunities.
• Prepare detailed reports with actionable insights and recommendations.
• Continuously test and iterate on ad copy and targeting to improve CPC, CTR, and ROAS.

Requirements

• 3+ years of hands-on experience managing Google Ads and social media platforms.
• Proven SEO experience using tools like SEMrush or Ahrefs.
• Strong proficiency in Google Analytics 4 and performance metrics (CPC, CTR, ROAS).
• Excellent written communication and copywriting skills.
• Must be based in the U.S. and able to work independently in a remote environment.
• Ability to work during U.S. business hours.

Nice to have

• Experience managing multiple client accounts.
• Background in E-commerce, SaaS, or B2B marketing.
• Familiarity with A/B testing frameworks and conversion rate optimization.

Culture & Benefits

• Performance-driven environment with clear accountability and measurable impact.
• Opportunity for multi-channel ownership across paid, social, and organic growth.
• Clear growth pathways into Performance Marketing Manager or Growth Lead roles.

Hiring process

• Initial screening call.
• Recruiter interview.
• Final interview.