Head of Retention Marketing (SaaS)

TL;DR

Head of Retention Marketing (SaaS): Designing and owning the retention program to maximize customer value and drive account growth with an accent on churn mitigation and product utilization. Focus on building programmatic lifecycle infrastructure and equipping account teams with proactive health management toolkits.

Location: Remote (Global)

Company

hirify.global is a natively remote design-as-a-service scale-up accelerating the world's transition to online work.

What you will do

• Design retention programs to reinforce customer value and drive renewal behavior.
• Identify churn risks using data and activate targeted interventions to re-engage customers.
• Develop subscription utilization programs to move users from passive subscribers to active users.
• Create customer-facing campaigns and education for new product feature releases.
• Build playbooks, toolkits, and asset libraries for Account Managers and Group Account Directors to manage account health.
• Operationalize a Customer Advocacy Board and drive customer reviews.

Requirements

• Proven experience owning renewal, churn reduction, or subscription growth as a primary mandate.
• Track record of driving product usage and utilization as a core KPI.
• Experience building programmatic lifecycle infrastructure, including segmentation logic, trigger design, and journey mapping.
• Experience creating enablement toolkits and playbooks for customer-facing commercial teams.
• Strong data-driven approach to cohort analysis and risk pattern identification.

Culture & Benefits

• Remote-first environment with a global community spanning over 60 countries.
• High-performance, low-ego culture focused on trust and continuous learning.
• Opportunity to influence the product in a scale-up environment with the agility of a startup.
• Commitment to professional growth through ongoing mentorship and leadership development.