Copywriter (Automotive)

TL;DR

Copywriter (Automotive): Creating compelling, conversion-focused long-form digital content for a high-profile automotive client with an accent on editorial craft, SEO integration, and user experience. Focus on translating complex technical information into accessible, premium brand storytelling across a large-scale web ecosystem.

Location: Must be based in London, UK (Hybrid: 4 days per week in office).

Company

hirify.global is a leading global creative agency combining brand experience, customer experience, and commerce to drive growth for world-leading brands.

What you will do

• Write high-quality long-form digital content including landing pages, editorial articles, and product guides.
• Collaborate with UX/UI designers to integrate content effectively into intuitive digital journeys.
• Work with SEO specialists to align content with search intent and performance objectives.
• Maintain brand tone of voice, editorial consistency, and accessibility standards across all touchpoints.
• Support web operations including content updates, audits, and CMS-driven publishing workflows.
• Present content rationale and recommendations to internal teams and client stakeholders.

Requirements

• Strong experience as a Copywriter or Content Writer creating long-form digital content.
• Exceptional writing, editing, and storytelling skills with meticulous attention to detail.
• Proven ability to balance brand storytelling with SEO and commercial goals.
• Experience working within CMS-driven web environments and content operations.
• Understanding of digital user experience principles and writing for responsive web.
• Must be based in London and comfortable with a hybrid working model.

Culture & Benefits

• Competitive benefits package including discretionary bonus and pension.
• Medical insurance and life assurance.
• Training and career development opportunities.
• Family-friendly policies and flexible working options.
• Access to discounts with hundreds of retailers.
• Culture built on core values of Heart, Brains, and Courage.